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Insight

What helps us be creative?

We value creativity very highly – not only in our jobs but in every other area of life. So what helps us be creative? Is it surrounding yourself with inspiration? Visiting art galleries, travelling, talking to thought leaders and listening to TED talks – or maybe even browsing Pinterest? Our job demands a high amount of creativity in many areas and we have seen that all of the above help, but creativity in projects is only possible if you know the field you are working in. So the foundation for creativity is also the hard work in collecting all relevant information and getting to know the people, the project, the client and of course your own creative processes. In the end creativity is a human skill that can be learned, so what we do is: Get in a the mood, get a brainstor

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