Virtual Marathon Best Practice Sharing

For the third consecutive year, we delivered a Best Practice sharing virtual Marathon as a proven global format designed to scale the sharing of best practices across markets.

Built as a fully virtual experience from a studio-led environment, the Marathon connects teams worldwide, ensuring high production quality while enabling broad international participation across time zones.

At the heart of the format: real-world initiatives. Countries take the stage to share what works, while others engage, react, and challenge, turning each session into a live, collective learning experience. Even virtually, this event amplifies local success stories, fosters cross-market collaboration, and accelerates the adoption of best practices at global scale.

The core programme is also complemented by leadership conversations and external perspectives to enrich the discussion without shifting the focus away from practical impact.

If you are looking to create a high-impact global event that brings teams together and turns ideas into action, reach out to us